Revolutionize your wash day with the As I Am Coconut CoWash Cleansing Conditioner. Perfectly crafted for those who cherish their natural curls and coils, this 16oz powerhouse transforms your hair care routine by offering a gentle yet effective cleansing experience that eliminates product build-up without stripping your hair of its natural moisture. Benefits: Gentle Cleansing: This unique formula delicately lifts away impurities and excess oils while preserving essential moisture, ensuring your hair remains vibrant and full of life. Moisture-Rich Formula: Infused with the natural goodness of coconut oil, castor oil, and tangerine extract, it deeply hydrates and nourishes each strand, leaving your curls soft, manageable, and irresistibly touchable. Curl-Friendly: Ideal for naturalistas and curly-haired individuals, the Coconut CoWash enhances your natural texture, promoting definition, bounce, and enviable shine. Sulfate-Free & Paraben-Free: Prioritizing your hair's health, this co-wash is free from harmful chemicals, making it a perfect choice for those following a more natural hair care regimen. Easy Application: With a rich, creamy consistency, it spreads effortlessly through the hair, ensuring even coverage and easy detangling, making wash day quicker and more enjoyable. Why You'll Love It: Reclaim your hair’s natural beauty and move towards healthier, happier curls with As I Am Coconut CoWash Cleansing Conditioner. Whether you're maintaining your luscious locks or starting a new journey to redefine your natural texture, this co-wash will become an essential part of your hair care arsenal. Perfect for frequent washes and tender enough for color-treated hair, it's time to indulge your curls with the nourishment they deserve. How to Use: Wet hair thoroughly Rub a liberal amount within palms and distribute throughout the hair Work product through hair and massage scalp with fingertips as you would a conventional shampoo Carefully detangle hair with a wide-tooth comb Rinse well Repeat only if necessary to remove excessive product build-up or for further scalp cleansing. Follow with conditioning. Use either As I Am® Hydration Elation® Intensive Conditioning Treatment or As I Am® Leave-In Conditioner. Use as needed on an intermittent basis with Cleansing Pudding+ Sulfate-free Moisturizing Cleanser. Customer Reviews: ⭐️⭐️⭐️⭐️⭐️ "My curls have never been happier! Soft, bouncy, and beautifully hydrated, this co-wash is a game-changer!" Make every wash day a celebration of beautiful, nourished curls with As I Am Coconut CoWash Cleansing Conditioner - where natural beauty meets ultimate care.